Construction Social Media Management
[ Contractor questions ]
Do I need to be on TikTok?
- Maybe. We'll tell you honestly which platforms suit your audience and which to ignore.
Can you film on our sites?
- Yes, UK-wide. Our crew is CSCS-carded and used to working safely around live works.
How does our social media process work?
Soars Group Social Media delivery sequence
- Strategy: Channel mix, audience definition, content pillars and a 90-day calendar.
- Content: On-site shoot day, post-production and a backlog ready to deploy.
- Publish: Daily posting, community management and reactive content from live projects.
- Optimise: Double down on the formats and topics that drive enquiries.
What does 2026 construction data tell contractors?
In its bulletin published on 13 March 2026, the Office for National Statistics estimated that construction output in Great Britain fell by 2.0% in the three months to January 2026. This is a historical market-output measure, not a marketing ROI figure or a forecast of your enquiries. Use it as context when planning which project types and buyers to prioritise.
Source: ONS, Construction output in Great Britain, January 2026Site progress photos and timelapse videos aren't enough. We build social strategies that turn followers into leads, content people in your sector actually stop scrolling for.
Work in motion.
A full-service offer.
Channel Strategy
Which platforms to be on, what to post, how often, and what 'good' looks like.
Content Production
Shoots on-site, drone footage, graphics, reels and short-form video edited monthly.
Posting & Community
Scheduled posting, comment management and inbound DM handling across all channels.
LinkedIn Growth
Personal branding for directors and senior team, the highest ROI channel in B2B construction.
Paid Social Ads
Targeted campaigns for recruitment, lead gen and project case studies.
Reporting
Monthly performance reviews tied to leads, follows and engagement quality.
How we work.
Strategy
Channel mix, audience definition, content pillars and a 90-day calendar.
Content
On-site shoot day, post-production and a backlog ready to deploy.
Publish
Daily posting, community management and reactive content from live projects.
Optimise
Double down on the formats and topics that drive enquiries.
Why work with us.
- 01Production crew that knows their way round a construction site
- 02Director-led personal branding, not corporate fluff
- 03Lead-quality reporting, not just likes
Common questions.
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